The YouTube Video below is what started it all. An awesome comic in NY named Scott came up with a skit to print fake book covers and take them on NY subways to see people’s reactions. I saw the video, reposted it on social media with an off-handed comment about someone needing to turn this into a business cause it’s SOO funny. One of my friends suggested I do it. I said no. Then couldn’t stop thinking about it. Then jumped in with both feet and dragged my best friend into helping with cover ideas. Ta da!